These statements and certifications apply to all reports, but especially ones we create that do not have dollar value amounts. Such reports are Quality Reports and are very useful for firms and individuals who wish to sell items on-line to retail shoppers. Since these reports are generally only a single page on websites, we believe […]
“I used the ASET, Ideal-Scope, and LED loupe and what a difference it made in my evaluation of diamonds at a local retailer I’ve already visited a few times. None of the diamonds they were trying to sell me, a few being Forevermark black labels H&A’s, came close to ideal light performance. In fact, the […]
A definitive guide to doing the job right, without regret, and without making costly mistakes. For over 40 years of my even longer career in the jewelry industry, I bought and sold estate jewelry, diamonds and gems. There is nothing like daily experience over decades to give someone a unique and wonderful insight into the […]
Some good things to consider before you complain that things are not exactly right. Click to enable presentation: How Lucky We Really Are
My young father is in the upper right of the photo with the arrow pointing to him. He had just come back to the family business from WWII and was only married in June of 1946. There sure are many more women in the working world of jewelry these days.
A professional, independent appraiser ties up all the loose ends of an important purchase. The appraiser makes certain that the diamond is in the condition listed on the report at the time of delivery to you rather than months or even years later. If there is anything wrong, the only time to know it is right […]
USE “CTRL+” to make the two image reference charts larger and more useful. How to use Ideal-Scope and ASET, click on this link and go to a clearer, full size page which is easy to read and follow.
By David Atlas, GG (GIA), Certified Senior member, NAJA Article from the Rapaport Magazine – February 2008 In the late 1970s, diamonds were rapidly rising in value. But stones with similar characteristics, as measured by the traditional 4Cs, had quite a wide value spread. Dealers were aware of the issue, but no one in particular […]
Recently I had the opportunity to use a Verigem® device, an objective light behavior tool specifically created for diamond light return grading, to examine two Branded Cushion cut diamonds which happen to have the AGSL blessing of Ideal make. These are diamonds designed and marketed by one of many popular vendors on Pricescope. When you […]
We use three factors to determine LIGHT RETURN in a diamond: Brilliance, Sparkle and Intensity. Brilliance tells you how much light is coming back to your eye from the diamond. The higher the brilliance measure, the higher is its light return. A diamond with low brilliance will appear to be dull. Sparkle gives a diamond “life” or […]