• David Atlas, Expert Gemologist

QUALITY REPORT USPAP and NAJA compliance statements

These statements and certifications apply to all reports, but especially ones we create that do not have dollar value amounts.  Such reports are Quality Reports and are very useful for firms and individuals who wish to sell items on-line to retail shoppers.  Since these reports are generally only a single page on websites, we believe […]

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A directly quoted comment from a consumer / purchaser of an ASET and Ideal-Scope. April 2017

“I used the ASET, Ideal-Scope, and LED loupe and what a difference it made in my evaluation of diamonds at a local retailer I’ve already visited a few times. None of the diamonds they were trying to sell me, a few being Forevermark black labels H&A’s, came close to ideal light performance. In fact, the […]

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Best Practices in Selling Estate Jewelry, Diamonds and Gems

 A definitive guide to doing the job right, without regret, and without making costly mistakes. For over 40 years of my even longer career in the jewelry industry, I bought and sold estate jewelry, diamonds and gems. There is nothing like daily experience over decades to give someone a unique and wonderful insight into the […]

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